Endorsements to the campaign

Climate change is a real and urgent threat to our civilisation and to the natural systems of Australia. We all have to make an effort to reduce our individual contribution to greenhouse pollution. One of the easiest ways to do this is to reduce our meat consumption. Start by doing without meat one day a week, then spread the practice to more days. You'll be surprised how easy it is to make a significant difference.

The livestock industry is responsible for more greenhouse gas emissions that all forms of transport put together. Swapping your car for a Prius is good for the planet, but cutting animal products out of your diet is even better.

In Australia, livestock methane emissions generate more warming than all our motor vehicles. This means that advice regarding meat consumption has critical environmental implications.

Modern practices of raising and killing animals for flesh is one of the great follies of mankind. As a contributor to human misery and suffering, through ill-health, environmental damage and economic waste, it is rivaled in the breadth of its negative effect only by war. When animal suffering is given consideration, no folly is greater.

People are always shocked when they have the truth of these impacts explained to them. We cannot continue to do something merely because 'we have always done it'. Like slavery and patriarchy, the wasteful, cruel and polluting use of animal flesh for food will pass into history.